News

More than ‘just’ IP: The role and advantages of GIs for agricultural products
When you are grocery shopping and see products carrying names like Mozzarella di Bufala Campana,
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Celebrating 30 years of protection in trade marks
2024 marks a significant milestone in the intellectual property landscape as we commemorate the 30th anniversary of the European Union Trade Mark (EUTM), initially known as the Community Trade Mark
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Heinz's Incredible Marketing Strategy to Fight Fraud
Heinz's brilliant new marketing strategy, called the ‘Label of Truth’, not only brings transparency to product labeling but also takes on the infamous "ketchup fraud" phenomenon head-on.
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Parliament backs tighter EU rules for toy safety
European Parliament approved its position on revamped EU rules on toy safety with 603 votes in favour, 5 against and 15 abstentions.
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Investors push Zara owner Inditex to publish full supply chain
Investors want Zara owner Inditex to follow rivals H&M and Primark in making its full list of suppliers public so they can better assess any supply chain risks.
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World Consumer Rights Day - 15 March
World Consumer Rights Day, celebrated on March 15 every year, is a global event that aims to raise awareness about consumer rights and needs.
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EUIPO joins IP offices in joint message commemorating International Women’s Day 2024
The EUIPO is proud to announce its collaboration with more than 70 intellectual property offices worldwide, committing to enhance inclusion and diversity. This initiative focuses on empowe
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Barbie Celebrates 65 Years of Inspiring Girls to Recognize Their Full Potential
Mattel, Inc. celebrate the 65th anniversary of Barbie and over six decades of breaking down boundaries and inspiring girls through storytelling, encouraging them to be confident, daring, brave and legendary.
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Empowering women in intellectual property: A journey towards gender equality and innovation
The imperative for gender equality in IPGender equality is one of the fundamental aims of the European Union and an imperative in all walks of life, including in the field of intellectual
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