AI

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AI Technology Literally Sniffs Out Counterfeit Sneakers

The proliferating circulation of counterfeit goods has been a top concern for luxury and mass-market market brands alike for decades, and as the second-hand market continues to flourish, the concer
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3 Ways Tech Can Help Brands Fight Counterfeit Products

In the age of AI, brands are fighting fakes and outsmarting counterfeiters with invisible armor.
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China-based inventors filing most GenAI patents, WIPO data shows

China-based inventors are filing the highest number of generative artificial intelligence (GenAI) patents, far outpacing inventors in the US, Republic of Korea, Japan and India that comprise the re
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Reebok unveils AI fashion experience 'Reebok Impact'

Dubbed 'Reebok Impact', the experience allows everyday consumers to create personalized digital sneakers infused with artificial intelligence.
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AI is worsening a €16bn tsunami of fake goods. The EU wants blockchain to help

Counterfeit goods cost European clothing, cosmetics and toy sectors €16 billion from 2018 to 2021, a
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200 artists and songwriters sign letter of termination of unresponsible use of AI

More than 200 artists feature on a new open letter submitted by the Artist Rights Alliance non-profit, calling on artificial intelligence tech companies, developers, platforms, digital music servic
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World Consumer Rights Day - 15 March

World Consumer Rights Day, celebrated on March 15 every year, is a global event that aims to raise awareness about consumer rights and needs.
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Universal Music to pull songs from TikTok

Universal Music is set to pull its millions of songs from TikTok after a breakdown in talks over payments.
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