Amazon joins the EUIPO’s Intellectual Property Enforcement Portal (IPEP). The portal enables secure communication and exchange of details with a wide variety of IP stakeholders, and will be key in the fight against counterfeit products.
“IPEP will also be the key in the fight against counterfeit products, an area where Amazon has a zero-tolerance policy. We have proactive measures in place to prevent counterfeit products from being listed and continuously monitor our store. If we identify an issue, we act quickly to protect customers and brands, including removing counterfeit listings and blocking accounts. We will continue to collaborate with brands and law enforcement to protect our customers from bad actors attempting to abuse our store,” said Dharmesh Mehta, Amazon’s Vice President for Worldwide Selling Partner Services.
The EUIPO and e-commerce marketplaces will now work on a new set of IPEP functionalities to support sharing of information and point of contacts with law enforcement authorities across the European Union.